How You Can Monetize Your Blog from day 1. Don’t wait for months and months to begin setting up your monetization methods. Many people are using travel blogs for the sake of chronicling their trips or as a hobby. Professional journalists, of course, generate money from whomever they blog for. Many people out there are actually not sure how to make money as a travel blogger. You should realize that you can’t make money with your travel blog unless you monetize your blog. But how can you start to monetize your travel blog?
There are several ways to monetize your blog. They include advertising, affiliate marketing, sponsored posts, and sales of your own product. If you’re starting out, you may not have products of your own. So, it is best to monetize your travel blog using the other methods, as outlined below:
Getting Paid To Travel by Brands
You can work with destinations and travel companies to promote the services. and experiences that they have to offer through your blog. When promoting travel-related brands, work with brands that resonate with your readers. The brand should also offer products and services that are of the highest quality.
Here are two great tips that will help you land sponsored trips as a travel blogger:
1. Monetize Your blog – Have a Compelling Package
What exactly do you have to offer the company? It is imperative that you have some substance to your blog. if you are reaching out to brands for sponsored travel you must have something to offer. The brands want to trust that they will get a return on investment. They need the assurance that your blog has favorable statistics. They also want to work with dedicated and professional bloggers who understand business.
This doesn’t mean that you can’t use this method to monetize your travel blog if you are only starting out. Numbers are not always everything for each brand. Some companies are not looking for high website statistics. All they need is a travel blog that fits the demographic that they’re trying to target.
2. Monetize Your Blog – Create a Clear
and Succinct Email Pitch
You need to create a detailed pitch. Your prospective sponsor should know exactly what you are setting out to achieve. Generally, the email should include:
A brief introduction to you and your brand (travel blog)
Specific details of what you’re looking for. If you want a free stay, for instance, ask for that. Don’t beat around the bush.
Details of what you have to offer in return
Your site statistics. You can use google analytics to get this.
1. Monetize your blog = Affiliate Links and Programs
Affiliate marketing is another popular and easy way to monetize your travel blog. There are many affiliate programs and platforms out there, such as Amazon Associates. So, you can sign up for an affiliate program and recommend various products to your readers. You will earn a commission for every sale done through the referral link on your blog.
2. Generating Revenue With Sponsored Posts
Sponsored posts are when someone asks you to write about a product or service. The compensation for this can be cash, travel or products to use. You can have at least one sponsored post on your site every month. When choosing sponsored posts, share about products and services you understand. Only promote a product or service you believe in, and would use yourself. You are telling your readers that you believe in the product, make sure it is a good one.
The product or service should be valuable to share with your readers. You must disclose to your readers that this is a sponsored post. You need to do that both for credibility and because it is the law. Here are are some valuable tips to land sponsored posts for your travel blog:
3. Create a great media kit to send companies
Your media kit should serve as your resume. This is an important step to monetize your blog. The one-page document should include each of the following. A headshot, your social reach, page views on your travel blog, and your area of specialization. You can also add more information at the bottom including pricing and past projects. They can include things such as brand partnerships, ambassador roles, etc.
4. Cold pitch brands that you’re interested in
The internet is such an expansive place with millions of users. Hence, it is not always easy for brands to find you. You shouldn’t be afraid to pitch any brand that you like and would love to work with. It is imperative that you look for the right contact in the company or it will be a waste of time. Look for a contact such as the company’s Marketing or Public Relations Director. AVOID emailing the firstname.lastname@example.org or email@example.com unless it’s the only option you have.
5. Capitalize on platforms that connect brands with influencers
Sites such as Tribe allow you to bid on projects for their clients. When using such sites, be sure you understand the kind of content you will be creating for them. The more information you provide, the better chance they understand what you’re offering.
6. Do a lot of networking
Your brand can reap significant benefits from networking. Getting the help of others is a great way to monetize your blog. Remain in good contact with the companies you work for. You have a better chance of finding work with brands you have relationships with. You shouldn’t be wary of staying in touch with people. This is almost always a win-win situation for both parties.
7. Pay-Per-Click Advertising (PPC)
The last, but not least, way to monetize your blog is PPC or cost-per-click (CPC) advertising. Google Adsense is the most popular PPC advertiser. You need to sign up for an Adsense account and add advertising banners to your blog. You will earn some money each time someone clicks on an ad on your site.
For even better payouts there are companies that work with Google like Mediavine. They can offer a huge advantage and much higher payouts. They are the best company I have ever worked with and the payments averaged $21 per thousand visitors to my site. You must have 25K site visitors a month to qualify for their program.
The internet has such a wide-ranging audience to tap into. It is easy to find audiences that will be readers of your travel-related content. Include experiences you come across during your travels. This is especially interesting for people who are yet to experience them. The travel blog can also serve as a guide for travel enthusiasts looking for travel ideas. It can also serve as information for reviews on certain destinations. You can capitalize on all these to make money off your blog. All you need to is choose one of the best ways above to monetize your travel your blog.
Now that you have learned about monetizing your blog on day one, what’s next?
Check out How to Find Writing Jobs for Travel